Flash

Advertisers must provide Flash files in .fla format and the names of the fonts used in the creative. The Daily Jolt College Network may need to modify Flash files to add click-tracking capabilities. Click tracking is required for CPC campaigns and is strongly recommended for CPM campaigns.

Layer Technology

The Daily Jolt College Network supports several types of Rich Media layer ad units, including Interstitials, Superstitials, Floating, Synchronized and In-Person Rovion ads. We have partnerships with the top Rich Media vendors like PointRoll, Eyewonder, EyeBlaster, Unicast, Interpoll, and Atlas. Each creative has several delivery options including:

1. Session-level frequency caps that limit the number of times a site visitor will see your message during a site visit.
2. 24-hour frequency caps that limit the number of times a site visitor will see your message in a 24 hour period.

Layer Campaigns: To ensure delivery, the minimum frequency cap is one impression per visitor per 24-hour period. For best delivery, one layer ad per browser session is recommended.

Rich Media, Audio, and Layer Units Action Policy

All creative actions (i.e. audio play, expansion beyond original dimensions, launching a new browser widow etc.) must be initiated by the user, and have a visible and functioning close/exit button.

Traffic Instructions

Please send all creative instructions to Burst Media's Traffic department at ads@burstmedia.com.

Insertion orders and creative materials should include:

1. Name of advertiser
2. Product
3. Start and end dates
4. URL to which each creative points
5. Name and telephone number of the client/agency contact
6. Signed insertion orders for standard creative units are due at least 24 hours prior to launch date
7. Signed insertion orders for rich media creative units are due at least 48 hours prior to launch date

Scheduling